PrettyLitter founder and CEO Daniel Rotman acquired a present from his sister on his tenth birthday that might change his life—an cute orange tabby named Gingi. And whereas raised with a menagerie of pets due to his father’s love for animals, Daniel shared an additional particular bond with Gingi. Greatest associates from the beginning, Daniel and Gingi grew up collectively, first dealing with the rising pains of center faculty after which the enjoyable of highschool. From faculty to shifting into their first grownup condominium, Gingi remained by Daniel’s aspect.
However then got here a day each cat guardian fears; Gingi stopped purring. The as soon as vibrant tabby had change into torpid and turned up her nostril on the supply of meals. Daniel knew one thing was very mistaken and rushed Gingi to the vet. A urinalysis and blood work revealed his expensive cat to be terminally sick, and she or he had been for a lot of months earlier than her signs caught up along with her. Regardless of receiving hundreds of {dollars} in medical procedures, Gingi lived solely six extra months, leaving Daniel devastated by her dying.
Setting Out to Create Longer & Happier Lives
Pushed by heartache over Gingi’s loss, Daniel needed to search out some solution to maintain different households from dropping their valuable cats too quickly. He felt a calling to create some kind of instrument to assist cat dad and mom be extra proactive about their feline’s well being. From this need to assist kitties dwell longer and happier lives within the arms of their households, PrettyLitter was born.
Greater than only a cat litter firm, PrettyLitter understands what your cat means to you. Daniel and your entire staff know you’ll do something to maintain your kitty feeling their best possible. They intention to take away among the stress of cat parenting by providing a well being monitoring resolution that alerts you to potential issues earlier than they get the possibility to develop out of hand.
Maintaining Day by day Tabs on Your Cat’s Well being
When Daniel got down to create a wise litter designed to guard feline well being, he turned to veterinarians for assist. Collectively, they formulated the magic that’s PrettyLitter, a silica gel cat litter made to observe cat well being via color-changing know-how. Cat dad and mom can maintain each day tabs on their cat’s well being by merely checking the colour of the dirty litter.
After your kitty goes potty, the delicate silica gel absorbs the urine and adjustments colours relying on ranges of acidity and alkalinity. As a result of the litter is white, blood within the urine may even change into seen because it stains the silica gel crimson.
Right here’s what the PrettyLitter colours can inform you:
- Darkish Yellow or Olive Inexperienced – signifies typical ranges in urine
- Darkish Inexperienced to Blue – signifies elevated alkalinity, that means your cat could possibly be in danger for growing urinary tract infections or stone formations
- Orange – signifies excessive acidity, a doable sign of kidney illness
- Pink – signifies the presence of blood
Whether or not the litter reveals blood or irregular ranges in pH, you’ll have to make an appointment together with your veterinarian for a analysis.
But it surely’s not simply the well being monitoring capabilities that give PrettyLitter an edge over rivals.
Clear Litter Means a Pleased Cat
Cats are creatures who crave clear, and an odiferous litter pan might be seen as fairly the offense! With PrettyLitter, a grimy field won’t ever be a difficulty as litter stays contemporary for a whole month. This revolutionary silica gel litter absorbs and eliminates moisture, that means no extra pungent, moist clumps. Simply scoop the poop each day to provide your cat a potty expertise with much less odor and fewer nose-tickling mud. Your feline pal will respect the tidiness. You’ll love much less scooping and fewer stink!
Have PrettyLitter Delivered to Your Door
Gone are the times of lugging heavy baggage of litter dwelling from the shop. Light-weight PrettyLitter delivers to your door as soon as a month, giving your cat the purrfect quantity to their enterprise till the subsequent cargo arrives. When your new bag delivers proper on time, dump the previous litter and pour within the new. And since you received’t should run out to select up extra litter, you’ll have extra time to snuggle together with your purr little one. That’s a win for you and your cat!
Felines are infamous for downplaying their ache, so we frequently don’t know our cats are sick till it’s severe. However PrettyLitter provides peace of thoughts by alerting you to potential points earlier than they devour your cat. Due to Daniel’s love for Gingi, cat dad and mom can maintain simple tabs on feline well being by merely checking their kitty’s litter pan. As a result of your cat means the world, strive PrettyLitter and relaxation simple figuring out you’re staying forward of issues that might lower your cat’s life quick. Use the code UPGRADE20 throughout your checkout to obtain 20% off your order at this time!
